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Deep DiveMarch 20, 2026·11 min read

Stablecoin Use Cases: How Digital Dollars Are Actually Used Beyond Crypto Trading

An educational article drawn from multiple episodes of the Tokenized Podcast, co-hosted by Simon Taylor and Cuy Sheffield, featuring insights from Nicole Sandler (Ubyx), Fredrik Haga (Dune), Chris Sherwood (BVNK), Jeff from Circle, Zach Abrams (Bridge), Edward Woodford (Zero Hash), and Keith Grose (Circle).

Stablecoin supply has passed $400 billion. Volume doubled in the past year. Stripe's stablecoin business on Bridge quadrupled. PayPal's PYUSD grew 750%. Visa reported stablecoin-linked card volume jumping from $1 billion to $5 billion in two quarters. And all of this happened during what crypto traders would call a bear market.

That last point is the important one. If stablecoin growth were just about crypto trading, it would track with token prices. It doesn't. Stablecoin adoption has decoupled from crypto speculation, and the data proves it. But if it's not just trading, what are stablecoins actually being used for?

The Decoupling: Crypto Winter, Stablecoin Summer

Nicole Sandler, Chief Ecosystem Officer at Ubyx, put it directly on Episode 72:

“The $400 billion volume really shows that the utility is decoupled from speculation. And I think that's a really important change. There's always a lot of conversations where people get confused between crypto and stablecoins, and you're definitely seeing that change now. When you think about what Stripe are doing, that's showing you it's really a payments thesis rather than a crypto thesis.”

— Nicole Sandler, Chief Ecosystem Officer at Ubyx (Episode 72)

The on-chain data tells a more nuanced story. Fredrik Haga, co-founder of Dune — the blockchain analytics platform that provides the data behind much of the industry's reporting, including Stripe's — noted that a significant portion is still exchange-related:

“Out of the $300 billion-plus in supply, about $80 billion is still held on exchanges. So a lot of the holdings are still very trading related. In the Stripe context, it's going to be interesting to see how much can you trace back to actual payments over time, and see the use cases go beyond the classical usual suspects in crypto speculation.”

— Fredrik Haga, Co-Founder of Dune (Episode 72)

So roughly a quarter of all stablecoin supply sits on exchanges, primarily for trading. But the growth rate of payments use cases is outpacing the growth rate of trading use cases. Bridge's 4x growth versus the market's 2x growth is the signal. The non-trading segment is expanding faster than the trading segment, and that gap is widening.

Sheffield articulated why this matters from Visa's perspective on an earlier episode:

“We are seeing this decoupling of crypto users who have stablecoins. They're using them as store of value. They're using them for payments. They're not just using them for crypto trading. You've got to look at the data with the ability to separate the signal from noise.”

— Cuy Sheffield, Head of Crypto at Visa (Episode 10)


Use Case 1: Cross-Border B2B Payments

The largest non-trading use case for stablecoins is cross-border business payments. Companies that need to move money between countries — paying suppliers, settling invoices, funding local operations — have discovered that stablecoins are faster and cheaper than the SWIFT correspondent banking system.

Chris Sherwood from BVNK described three distinct layers of adoption they're enabling:

“We're seeing B2B use cases pick up. It's the merchant demanding a stablecoin settlement. They're saying: you're processing global fiat payments for me, but I don't want to be settled with dollars on a SWIFT payment that takes two days or gets stuck. Settle me in stablecoin. We're also seeing marketplace payouts, last-mile remittance payouts. The end user in Argentina, in Nigeria, is demanding a digital dollar over their local currency.”

— Chris Sherwood, BVNK (Episode 10)

The pull is coming from both sides. Businesses want to settle faster. Recipients in emerging markets want dollars rather than depreciating local currencies. Stablecoins solve both problems simultaneously: they settle in minutes, operate 24/7, and provide dollar-denominated value anywhere in the world.


Use Case 2: Payroll and Contractor Payouts

Global payroll is a $600 billion market plagued by delays, currency conversion costs, and banking access issues. Platforms like Deel — which serves contractors in 100+ countries — have integrated stablecoin payouts to solve the last-mile problem.

The economics are simple. Paying a contractor in Nigeria via traditional banking takes 3–5 days, costs $25–50 in fees, and requires the contractor to have a bank account that can receive international wires. Paying them in USDC takes minutes, costs cents, and only requires a wallet. For contractors in countries with limited banking infrastructure, stablecoin payouts aren't a novelty — they're the first reliable way to get paid in dollars.


Use Case 3: Treasury and Account Funding

Edward Woodford, CEO of Zero Hash, described what he calls “stablecoin account funding” — the use of stablecoins to instantly fund brokerage accounts, gaming platforms, and financial products:

“Stablecoin account funding is effectively the ability to use a stablecoin from anywhere, anytime, to fund an account, and what you receive on the other side is dollars. Interactive Brokers, tastytrade, cow she — they all leverage this. Even large tokenization platforms like BlackRock's fund and Franklin Templeton's Benji can be funded with stablecoins. It's a global, instant, real-time funding mechanism.”

— Edward Woodford, CEO of Zero Hash (Episode 50)

The treasury use case is broader than account funding. Companies operating in multiple countries need to move money between subsidiaries, manage FX exposure, and maintain liquidity in local markets. Today, that means maintaining bank accounts in dozens of countries, dealing with SWIFT delays, and navigating weekend and holiday closures. A company treasury in stablecoins can move funds between any two points in the world, 24/7, in minutes.

This is why big tech companies want stablecoins. Meta has 3 billion users across 190 countries. Their treasury operations in fiat are enormously complex. Stablecoin settlement simplifies the plumbing. As Sandler noted: “WhatsApp is the primary financial communications layer across Africa, Latin America, and Southern Asia. Three billion users transacting — that is massive.”


Use Case 4: Stablecoin-Linked Cards

Stablecoin-linked cards let users hold stablecoins in a wallet and spend them anywhere Visa or Mastercard is accepted. Visa reported that this category grew from $1 billion in annualized volume to $5 billion in about two quarters — 5x growth in six months.

Taylor put the growth in context: “The market is rewarding growth. There are two types of companies — those that are growing and those that aren't. The ones that are growing appear to be the ones indexing themselves toward the companies of tomorrow.”

RedotPay, a Hong Kong-based stablecoin card company, went from a $1 billion valuation to a potential $4 billion IPO in under a year, with JP Morgan and Goldman Sachs advising. Sandler's observation: “A Hong Kong company listing in New York — that shows US regulatory clarity is coming. JP Morgan and Goldman advising a stablecoin payments company? 24 months ago, that would have seemed unusual. Now I wouldn't raise an eyebrow.”


Use Case 5: The Stablecoin Holding Company

Tether's evolution is a use case in itself. With $10 billion in profit in 2025, Tether is no longer just a stablecoin issuer — it's becoming a holding company that uses stablecoin distribution as its strategic logic. Its investment in Whop (the creator economy marketplace) to enable USDT payouts is one example. Its purchases of gold, stakes in sports clubs, and agricultural assets are others.

“What was really interesting was that Tether took equity rather than just a commercial partnership. That's a broader pattern worth watching. They're increasingly making strategic equity investments across multiple companies, which could make them look less like a stablecoin issuer and more like a holding company, with stablecoin distribution as the strategic logic.”

— Nicole Sandler, Chief Ecosystem Officer at Ubyx (Episode 72)

Taylor called it “the modern-day Berkshire Hathaway.” Whether that comparison holds up, the model is clear: if you're printing $10 billion a year in profit from stablecoin reserves, you have an enormous war chest to invest in the ecosystem that drives stablecoin adoption. Every Whop creator who gets paid in USDT becomes a user of Tether's network. Every merchant in Bolivia who prices items in USDT extends the network further.


Use Case 6: On-Chain Data and Analytics

One underappreciated use of stablecoin infrastructure is data. Because stablecoin transactions happen on public blockchains, they generate a real-time, transparent data layer that doesn't exist in traditional finance. Haga described how Dune's stablecoin datasets are being used by institutions, analysts, and even AI agents to track flows:

“All this information is on chain. You don't necessarily need to wait for the quarterly report to see Circle's supply or transaction volume. We track the entities that hold stablecoins and the activities you see in how they're being used. For instance, about $80 billion is still held on exchanges. So you can start to see the use cases go beyond trading in real time.”

— Fredrik Haga, Co-Founder of Dune (Episode 72)

When Dune launched its MCP (Model Context Protocol) integration, it became possible for AI agents to query stablecoin data directly — another example of how stablecoin infrastructure is creating entirely new categories of use that didn't exist before.


The Infrastructure Layer: Why It All Works

Jeff from Circle, speaking on Episode 10 about Stripe's acquisition of Bridge, described the broader infrastructure thesis:

“Stablecoins are being decoupled from a crypto-only activity. Use cases are abounding — almost a thousand flowers blooming around the world because of the openness of the networks. And then the critical piece is integration within the banking system. Stablecoins, in some respects, are becoming digital cloud dollar settlement infrastructure that the whole world eventually will start using.”

— Jeff, Chief Strategy Officer at Circle (Episode 10)

The cloud computing analogy is apt. Just as cloud infrastructure started as a tool for tech companies and eventually became the default for every enterprise, stablecoin infrastructure started as a tool for crypto traders and is becoming the default for anyone who needs to move money. The on-ramps and off-ramps are better. The regulatory frameworks (the GENIUS Act in the US, MiCA in Europe) are materializing. The banking integrations are deepening.

Woodford from Zero Hash captured the endpoint: “For stablecoins to truly become mainstream, it's when we stop talking about the core technology at the blockchain level, and we stop even talking about the asset level. When that's completely abstracted away, that's when it happens.”


What the Data Actually Shows

Here's the honest breakdown of the $400 billion stablecoin market in early 2026:

  • Exchange holdings: ~$80 billion sits on centralized exchanges, primarily for trading. This is the largest single category by held supply.
  • DeFi liquidity: A significant portion is locked in decentralized finance protocols — lending, liquidity pools, yield farming. This is productive use, but it's on-chain financial activity, not traditional payments.
  • Cross-border payments: The fastest-growing segment. Bridge (Stripe) quadrupled volume. BVNK, Conduit, and others report similar acceleration. This is the use case that most closely resembles traditional payment volume.
  • Card spending: Visa's $5 billion annualized run rate is still small relative to Visa's $14 trillion in total volume, but the growth rate (5x in two quarters) is extraordinary.
  • Treasury and settlement: Harder to measure, but growing. Companies using stablecoins for internal treasury operations don't generate public transaction data the same way consumer payments do.
  • Store of value: In countries with currency instability (Argentina, Nigeria, Lebanon, Turkey), simply holding USDT or USDC as a dollar substitute is itself a use case. No transaction needed — the holding is the product.

The market share picture is remarkably stable. USDC and USDT together control 89% of supply, and that number has barely moved despite enormous activity from new entrants. As Haga noted: “Even if there's a lot of buzz happening, the giga-players are still maintaining massive market share.” Early market share in an exponentially growing market is enormously valuable.

Taylor made the strategic point succinctly: “When a market is small, market share is very cheap. By the time it's massive, market share is very expensive, and you're going to have to pay more to buy back in. That's why Stripe is leaning aggressively into this now.”


What Comes Next: 3 Billion Users on WhatsApp

The biggest catalyst on the horizon is Meta. The company has sent stablecoin RFPs to several companies, with Stripe rumored as the front-runner partner. The goal: enable stablecoin payments across Facebook, Instagram, and WhatsApp — reaching 3 billion users globally.

Unlike Libra in 2019, which attempted to create a new currency and collided head-on with central banks, this play uses existing stablecoins within an existing regulatory framework. Sandler explained the critical distinction: “2019 was about monetary sovereignty. Now it's about market power. That is a fight they could win. Back then, it was against the central banks and regulators simultaneously — and that's not a great play.”

If Meta succeeds, it would be the single largest onboarding event in stablecoin history — far larger than Stripe, PayPal, or any exchange. And it would conclusively demonstrate that stablecoins are no longer a crypto product. They're a payment product that happens to run on crypto infrastructure.

As Sandler noted, the timing is probably not coincidental. Patrick Collison — Stripe's CEO, who has been the most aggressive payment company executive on stablecoins — joined Meta's board in April 2025.

The bridge between where stablecoins are today and where they're going is not a technological problem. It's an integration problem. The blockchain infrastructure works. The banking relationships are forming. The regulatory frameworks are materializing. What remains is the painstaking work of connecting stablecoin rails to the existing financial system at every point — every bank account, every payment terminal, every payroll system, every treasury desk. That work is underway, and it's accelerating.

This article is for informational purposes only and is not financial, business, or legal advice. Views and opinions are those of the contributors and do not represent the opinions of any company they represent. When you buy cryptoassets your capital is at risk. Please do your own research.

This guide is part of the Tokenized learning series — educational content on stablecoins, tokenization, and real-world assets from the Tokenized podcast, hosted by Simon Taylor and Cuy Sheffield.